Website terms and
how engagements work.
Two things live here: the terms for using this website, and the standard commercial terms every KRLR statement of work starts from. The statement of work you sign always governs over this page.
Using this site
krlr.live is published by KRLR GTM Consulting LLC and operates under the KRLR brand. The content is provided for information about our services. It is not legal, financial or engineering advice for your specific situation, and figures shown for client work are described as what they are: planning benchmarks, forecasts or models, not guarantees of what you will achieve. You may not scrape the site, submit the inquiry form on behalf of someone who has not asked you to, or use it to send us unsolicited commercial offers.
The website itself — its text, design, code, images and marks — remains the property of KRLR GTM Consulting LLC. Nothing on this page transfers rights in the website to you. Ownership of work we create for a client engagement is addressed separately below.
Services
KRLR provides strategy and planning, website and digital-experience design and development, branding and creative production, AI and automation, systems and operational support, and compliance-readiness and remediation services. Specific engagements are governed by separate written agreements.
Prices
Published prices are in US dollars, exclusive of sales tax where applicable, and current as of the effective date above. A price in a signed statement of work is fixed for that work; a price on this page may change for future engagements.
Standard engagement terms
Scope. Every engagement is defined by a written proposal or statement of work setting out the deliverables, required inputs, responsibilities, schedule and fee. If priorities change or the project grows, we agree on the change in scope and fee in writing before carrying out the additional work.
Commercial terms. Payment schedules, support response times, revision allowances, third-party billing arrangements, and engagement duration are set in the proposal or statement of work.
Client inputs. Agreed timelines assume inputs arrive by their due dates. If they do not, the timeline moves and the payment schedule does not.
Ownership of deliverables. You own the custom deliverables created for your engagement once the agreed payment is complete. Reusable methods, pre-existing tools, and third-party licensed assets retain their respective ownership and licensing terms; the proposal identifies those elements and explains the access, files, and handoff included. This is separate from rights in the KRLR website, which remain with KRLR GTM Consulting LLC. KRLR may name the client and describe the work publicly only with written permission.
Approvals and sending. Systems we build send communications only from the client’s own domains, only inside sequences and templates the client approved, and log every send. The client is responsible for the legality of its own lists and for consent, do-not-contact and telemarketing compliance in its jurisdictions; we build the guardrails and the client owns the policy.
Warranty and liability. We warrant that delivered work meets the requirements agreed in the proposal and will correct non-conformance reported within the acceptance period that proposal defines, at no charge. Beyond that, work is provided as is. Our total liability under any engagement is capped at the fees paid for that engagement in the preceding three months, and neither party is liable for indirect or consequential loss, including lost revenue — the systems we build can influence revenue; they do not guarantee it.
Confidentiality. Each party keeps the other’s non-public information confidential during and after the engagement. Anonymous case studies describe only the sector and the shape of the work.
Termination. Either party may end an ongoing engagement with 30 days’ written notice after any minimum term stated in the proposal. A defined project may be ended by the client at any time; fees paid are retained and work completed to date is delivered.
Governing law. These terms and every statement of work are governed by the laws of the Commonwealth of Virginia, USA. Disputes go first to a good-faith conversation between principals, then to mediation, then to the courts of Virginia.