Brand and commercial direction for the connected experience.
Collectibles retail · Anonymous engagement Final pre-production release testing
Connect the shopper, the member,
and the team.
This engagement brings physical retail, ecommerce, membership, and internal operations into a connected customer experience. The operating direction is approved, and KRLR is actively engaged in final pre-production release testing.
BRAND · COMMERCE · MEMBERSHIP · OPERATIONSONE CONNECTED EXPERIENCEPhysical retail, ecommerce,
Physical retail, ecommerce,
membership, and operations.
Designed around the shopper, the member,
and the team running the business.
Physical retailDiscover & connect
EcommerceExplore & buy
MembershipReturn & engage
OperationsSee & coordinate
StatusFinal pre-production release testing
The operating direction is approved, and KRLR is actively engaged in final testing.
Experience scopeShopper, member, and team.
Physical retail, ecommerce, membership, and an operator workspace within one connected experience.
Where the project standsFinal testing before release.
The examples shown explain the approved direction and the experience being tested; they do not represent realized production results.
The client is not identified, and identifying brand details are withheld. Status confirmed by the engagement lead in September 2026. No production result is claimed.
01 / THE BRIEFDesign around
Design around
the people using it.
Shoppers need a clear way to discover and buy. Members need a reason to return and a useful experience when they do. The team running the business needs the information and workflows behind those interactions.
02 / THREE CONNECTED EXPERIENCESThe shopper, the member,
The shopper, the member,
and the operator.
An anonymized walkthrough of the approved direction, with the status of each part shown in the panel.
The approved shopping direction connects physical discovery with the online experience.
Clear paths between physical discovery and online shopping.
- 01
Discover
Find a route into the retail experience.
- 02
Explore
Review the product range and relevant information.
- 03
Choose
Move through the product and shopping journey under review.
- 04
Continue
Follow the intended path to purchase or further engagement.
Status: Final pre-production release testing
03 / THE WORKThe shape
The shape
of the work.
Ecommerce and customer journeys.
Membership and returning-customer experiences.
An operator workspace and supporting workflows.
Phased delivery and release preparation.
04 / STATUSWhere the
Where the
project stands.
The engagement is in final testing before production release. The examples shown explain the approved direction and the experience being tested; they do not represent realized production results.
Bringing several
customer experiences
together?
Discuss the opportunity Next projectA clearer path from product question to quote.
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